When life derails your plans the way that COVID-19 did to so many small businesses in 2020, planning for the future can seem almost pointless. After all, how can you develop a proper course of action when so much of the future is still unclear? Yet, as counterintuitive as it might sound, it is during these times of chaos when business owners need a clear strategy the most. In this episode, Jon Aidukonis and Gene Marks, along with Small Biz Silver Lining Founder Carissa Reiniger, discuss how small business owners can create a successful 12-month action plan, even in the midst of uncertainty.
Listen to the full episode here.