In the first installment of this series about small business CRM I described a CRM system as being nothing more than a database. No matter…
Gene MarksMay 16, 2023
In my first blog I explained why Bigin is a better and more cost effective option for a small business than Zoho CRM or other…
Gene MarksApril 25, 2023
If you’re researching a customer relationship management (CRM) system for your company you’ve probably already run into Bigin, the small business CRM application made by…
Gene MarksApril 18, 2023
(This column originally appeared in Forbes) This week Salesforce released yet another version of its platform targeted at small businesses. I say “yet another version”…
Gene MarksAugust 26, 2022
(This column originally appeared in Forbes) Are you comparing the features of all those CRM applications in your evaluation? Please…stop. I know: it’s your instinct,…
Gene MarksAugust 12, 2022
(This article originally appeared in Forbes) I ran across a research report recently that provides data on the “Mac CRM Software Market.” It got my…
Gene MarksJune 9, 2022
(This article originally appeared in Forbes) Paul Greenberg is a well-known author and expert on customer relationship management systems. He’s also the founder and Managing…
Gene MarksMarch 10, 2022
(This article originally appeared in the Philadelphia Inquirer) Josh Davidson is the owner of ChopDawg, a software development company based in Philadelphia. For him, like…
Gene MarksFebruary 14, 2022
(This article originally appeared on Accounting Today) Businesses are divided over the productivity of their remote workforces (more…)
Gene MarksAugust 11, 2021