(This column originally appeared in the Philadelphia Inquirer) The New Jersey Economic Development Authority (NJEDA) is giving away free marketing services to small business owners…
Gene MarksMarch 14, 2023
(This column originally appeared in the Philadelphia Inquirer) When it comes to sales, the holiday season is usually the most important time of the year…
Gene MarksOctober 26, 2022
This week’s “On the Mark” episode offers insights on how businesses could approach enhancing their presence in the marketplace. Using online data from SEMRush over…
Gene MarksJuly 8, 2022
(This article originally appeared on Entrepreneur) Opinions expressed by Entrepreneur contributors are their own. Will Elon Musk buy Twitter? Will Twitter allow more free speech?…
Gene MarksJuly 7, 2022
Small businesses are one step closer to continuing to enjoy the free resources — from marketing advice to retirement consultation — provided by agencies such…
Gene MarksMay 19, 2022
Do you how much online advertising money you will need to spend in order to generate ten leads? Or how many emails you will need…
Gene MarksMay 12, 2022
Looking for tips on how to navigate the digital marketplace? Listen in as we talk with Marcus Tober, Senior Vice President of Enterprise Solutions at…
Gene MarksApril 28, 2022
Looking for unique, targeted strategies for digital marketing to reach niche audiences for your business? Spotify’s popular music and podcast streaming app has become an…
Gene MarksMarch 16, 2022
(This article originally appeared in the Philadelphia Inquirer) Email is a critical marketing tool. Research firm Statistica reports that in 2020, about 306 billion emails…
Gene MarksOctober 4, 2021