holidays Archives - GeneMarks.com

Entrepreneur

How to Extend Your Brick-and-Mortar Holiday Sales Beyond the Holidays

(This column originally appeared in Entrepreneur) Key Takeaways Many small businesses rely on a good holiday season to support them through the entire year, but this…

Gene MarksNovember 27, 2025

Guardian

Halloween before Labor Day? Businesses should just go for it

(This column originally appeared in The Guardian) I’ve never had a pumpkin spice latte. It’s not because I have anything against the seasonal bestseller from Starbucks,…

Gene MarksSeptember 1, 2024

Entrepreneur

To Maximize Your Profits This Black Friday, You Need to Collect More Than Your Customers Dollars

(This column originally appeared in Entrepreneur) Black Friday — the day after Thanksgiving — is the biggest shopping day of the year and the…

Gene MarksNovember 14, 2023

Entrepreneur

Happy New Year’s Eve? Many Business Owners Dread It — Here’s Why.

(This column originally appeared in Entrepreneur) Opinions expressed by Entrepreneur contributors are their own. For most people, New Year’s Eve is a big night of…

Gene MarksDecember 20, 2022

Philly.com

How the federal shutdown is affecting small business

(This post originally appeared on Philly.com) I guess if you’re going to partially shut down the U.S. government, now is the best time of year to…

Gene MarksJanuary 2, 2019