email marketing Archives

Forbes

Business Technology News: Salesforce Is Raising Prices

(This column originally appeared in Forbes) Here are five things in tech that happened this week and how they affect your business. Did you miss them?…

Gene MarksJune 29, 2025

Forbes

On CRM: Don’t Use Your CRM System For Email Campaigns

(This article originally appeared in Forbes) The makers of most mainstream customer relationship management applications like to say that their products can also do email…

Gene MarksJanuary 11, 2022

Philly.com

Email marketing is bigger than ever, so here’s how your small business should do it

(This article originally appeared in the Philadelphia Inquirer) Email is a critical marketing tool. Research firm Statistica reports that in 2020, about 306 billion emails…

Gene MarksOctober 4, 2021

Forbes

An App For Sexual Harassment Training, And Other Small Business Tech News This Week

(This post originally appeared on Forbes) Here are five things in technology that happened this past week and how they affect your business. Did you…

Gene MarksNovember 11, 2019

Forbes

On CRM: E-Mail Remains One Of The Most Popular Forms Of Business Marketing, According To Multiple Studies

(This post originally appeared on Forbes) One of my pet peeves is when I ask a company what their CRM application is and they

Gene MarksSeptember 4, 2019

Inc

Google Will Support Dynamic Email Starting July 2nd And Why That’s A Game Changer For Your Business

(This post originally appeared on Inc.) Let's admit it: our email marketing isn’t that great.

Gene MarksJune 20, 2019

Forbes

On CRM: Mailchimp Is Introducing A CRM. So Who’s Next?

(This post originally appeared on Forbes) Mailchimp, the popular email marketing software that’s enjoyed by millions of users around the world, is announcing a new…

Gene MarksMay 21, 2019