benefits Archives - GeneMarks.com

Guardian

Bosses don’t like the sound of a ‘four-day workweek’. Maybe it’s time to rebrand it

(This column originally appeared in The Guardian) We keep hearing that the four-day workweek is the future. So why are so few businesses actually adopting it?…

Gene MarksApril 26, 2026

Philly.com

Why a traditional 401(k) is the best retirement plan for most small businesses

(This column originally appeared in the Inquirer) Every employer knows that offering benefits such as health insurance and vacation is important for attracting and retaining workers.…

Gene MarksJanuary 21, 2026

Entrepreneur

I Own a Small Business — and I’d Still Choose a Big Company for This Job

(This column originally appeared in Entrepreneur) Key Takeaways One routine purchase made me rethink where small businesses shine — and where they don’t. I didn’t expect…

Gene MarksJanuary 13, 2026

Philly.com

A worker cooperative is a different form of employee benefit. Some say it’s better

(This column originally appeared in the Inquirer) Thinking of selling your business? Or starting a business? You may want to consider a worker cooperative. This type…

Gene MarksDecember 9, 2025

Philly.com

This retirement plan option is growing in popularity with small businesses

(This column originally appeared in the Inquirer) There’s a new retirement plan option that’s growing with small businesses. It’s called a pooled employer plan or PEP.…

Gene MarksJune 3, 2025

Guardian

Rise of the Pips is a reminder to employees that no one is irreplaceable

(This column originally appeared in The Guardian) If there’s one thing I’ve learned about large, corporate customers is that trying to get anything done with their…

Gene MarksJanuary 5, 2025

Entrepreneur

I Gave My Employees Unlimited PTO — The Effect This Had on My Business May Surprise You

(This column originally appeared in Entrepreneur) Key Takeaways An unlimited PTO benefit can positively impact your business in a number of significant ways. Here are 11…

Gene MarksJanuary 3, 2025

Guardian

Think twice before ordering work-from-home employees to return to the office

(This column originally appeared in The Guardian) Over the past few months, major corporations such as Disney, Apple, Starbucks and Amazon announced new policies mandating their employees to cut back on…

Gene MarksNovember 17, 2024

Philly.com

Offering childcare benefits is critical for growth. Here’s how businesses can do it

(This column originally appeared in The Inquirer) Providing childcare benefits not only helps employees. It significantly contributes to a company’s growth. That’s the conclusion from a recent…

Gene MarksAugust 6, 2024

Guardian

Paid parental leave isn’t just the right thing to do — it’s smart business

(This column originally appeared in The Guardian) For US employers, offering parental leave — where one or both parents are allowed to take extended time…

Gene MarksSeptember 4, 2022